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MENTAL HEALTH | PRODUCT DESIGN

Mindnotes App

Mental health is an important part of everyone's life, but it can be difficult to know where to start if you're struggling. Mindnotes is a mental health app that makes it easy to get the support you need, when you need it.

Mindnotes helps users manage anxiety and depression by offering a variety of tools and resources, including self-help, self-discovery, and professional connect

designed at

TIMELINE

November 2019 - May 2020: 7 Months

TEAM

UI Designers, Design Directors

ROLE

Designer - leading navigation, learning model, and UX architecture, contributed to screen design, and collaborated with clients and testers.

CLIENT

Microsoft R&D and NIMHANS

DISCLAIMER

To comply with my non-disclosure agreement, I have omitted and obfuscated confidential information in this case study. All information in this case study is my own and does not necessarily reflect the views of Icarus, Nimhans, MSR.

Navigate mental wellness journey through enhancing self-awareness

Context

With the pervasiveness of anxiety and depression, a team of mental health professionals from the Department of Clinical Psychology and Centre for Public Health at NIMHANS in collaboration with Microsoft R&D wanted to motivate people to seek professional help by reducing barriers.

We were tasked to design a platform that could transform the content created and backed by experienced professionals at the centre for mental health and neuroscience education.

With the pervasiveness of anxiety and depression, a team of mental health professionals from the Department of Clinical Psychology and Centre for Public Health at NIMHANS in collaboration with Microsoft R&D wanted to motivate people to seek professional help by reducing barriers.

We were tasked to design a platform that could transform the content created and backed by experienced professionals at the centre for mental health and neuroscience education.

Approach

During the initial months, we carried out comprehensive investigation among a diverse range of users experiencing varying degrees of distress and ambiguity. In partnership with mental health experts from NIMHANS, we gained valuable insights into offering support.

We started by deconstructing technical data and started integrating it into a content framework. I played a significant role in developing the app's structure, navigational features, experience design and gamification aspects.

"Is something wrong with me?"

"Why can't I just get over this?"

"I'm too weak to deal with this."

"I'm not good enough."

User needs and Setting

We know that many people who are struggling with their mental health have already tried many things to feel better, including self-help and possibly professional help. But sometimes, the problem just won't go away.
The value could be delivered by helping them -

Identify and understand their symptoms.

Develop personalized coping mechanisms.

Strengthen mental and emotional fortitude.

Your journey, your way, with support.

User Experience Strategy

Create a safe and supportive space where users feel comfortable sharing their experiences and seeking help. Provide personalized support and guidance, tailored to each user's individual needs.
Celebrate progress and successes, no matter how small, to motivate users to keep going.

The path to wellbeing is
not linear

The path to wellbeing is not linear

NAVIGATION ↔ USER JOURNEY

Flexible and adaptable: to accommodate the different starting points and states of mind of users. To be able to provide support over long periods of time, as the journey to coping with mental health is neither linear nor continuous.

Reusing elements throughout the app to make it easier for users to find their way around and to pick up where they left off. Avoiding being instructive or dictating a method of reaching goals, to allow users to choose the path that is best for them.

Consumable, fresh and approachable

Content Modeling & Taxonomy

Consumable, fresh, and non-repetitive: Create coherent content clusters that are organically connected and relevant to the user's experience.
Approachable and engaging: Transform highly technical content into more accessible and engaging bits.
Using modular design framework to ease implementation for the engineering team.

Small, engaging, involved actions

gamification

Game-like concepts to encourage active learning and foster continued engagement. By staggering content across levels, providing repeatable interactions, and making it easy to return to content, gamified modules can help learners retain information and stay motivated on their journey to mastery.

Expressive and emotive

VISUALISATION

We wanted to create a character that everyone could relate to, regardless of their gender. We designed a gender neutral character that expresses a variety of emotions as you progress through the app. We named our character "EMOTOT" to reflect its emotional journey.

User Testing with Dynamic Prototyping

One of my key contribution and new learning was to design dynamic prototypes with Axure RP to create a realistic app experience for testing. I programmed inputs from sliders, text inputs, and MSQs to reflect on subsequent screens, giving responders a coherent experience.

Impact

Launched in October 2021 on Google Play
(4.6 Star Rating) .
Featured in Indian newspapers for combating mental health

Launched in October 2021 on Google Play (4.6 Star Rating) .
Featured in The Hindu

NEXT PROJECT

Service Design

NEXT PROJECT

Service Design

designed at

TIMELINE

TEAM

ROLE

CLIENT

DISCLAIMER

Navigate mental wellness journey through enhancing self-awareness

Navigate mental wellness journey through enhancing self-awareness

With the pervasiveness of anxiety and depression, a team of mental health professionals from the Department of Clinical Psychology and Centre for Public Health at NIMHANS in collaboration with Microsoft R&D wanted to motivate people to seek professional help by reducing barriers.

We were tasked to design a platform that could transform the content created and backed by experienced professionals at the centre for mental health and neuroscience education.

With the pervasiveness of anxiety and depression, a team of mental health professionals from the Department of Clinical Psychology and Centre for Public Health at NIMHANS in collaboration with Microsoft R&D wanted to motivate people to seek professional help by reducing barriers.

We were tasked to design a platform that could transform the content created and backed by experienced professionals at the centre for mental health and neuroscience education.

"Is something wrong with me?"

"Why can't I just get over this?"

"I'm too weak to deal with this."

"I'm not good enough."

We know that many people who are struggling with their mental health have already tried many things to feel better, including self-help and possibly professional help. But sometimes, the problem just won't go away. The value could be delivered by helping them -

We know that many people who are struggling with their mental health have already tried many things to feel better, including self-help and possibly professional help. But sometimes, the problem just won't go away. The value could be delivered by helping them -

Identify and understand their symptoms.

Identify and understand their symptoms.

Develop personalized coping mechanisms.

Develop personalized coping mechanisms.

Strengthen mental and emotional fortitude.

Strengthen mental and emotional fortitude.

Your journey, your way, with support.

Your journey, your way, with support.

User Experience Strategy

Create a safe and supportive space where users feel comfortable sharing their experiences and seeking help. Provide personalized support and guidance, tailored to each user's individual needs. Celebrate progress and successes, no matter how small, to motivate users to keep going.

Create a safe and supportive space where users feel comfortable sharing their experiences and seeking help. Provide personalized support and guidance, tailored to each user's individual needs. Celebrate progress and successes, no matter how small, to motivate users to keep going.

The path to wellbeing is not linear

The path to wellbeing is not linear

Consumable, fresh and approachable

Small, engaging, involved actions

Game-like concepts to encourage active learning and foster continued engagement. By staggering content across levels, providing repeatable interactions, and making it easy to return to content, gamified modules can help learners retain information and stay motivated on their journey to mastery.

Expressive and emotive

We wanted to create a character that everyone could relate to, regardless of their gender. We designed a gender neutral character that expresses a variety of emotions as you progress through the app. We named our character "EMOTOT" to reflect its emotional journey.

User Testing with Dynamic Prototyping

User Testing with Dynamic Prototyping

Launched in October 2021 on Google Play (4.6 Star Rating) .Featured in Indian newspapers for combating mental health

Launched in October 2021 on Google Play (4.6 Star Rating) .Featured in The Hindu

We know that many people who are struggling with their mental health have already tried many things to feel better, including self-help and possibly professional help. But sometimes, the problem just won't go away.
The value could be delivered by helping them -

We know that many people who are struggling with their mental health have already tried many things to feel better, including self-help and possibly professional help. But sometimes, the problem just won't go away.
The value could be delivered by helping them -

Create a safe and supportive space where users feel comfortable sharing their experiences and seeking help. Provide personalized support and guidance, tailored to each user's individual needs.
Celebrate progress and successes, no matter how small, to motivate users to keep going.

Create a safe and supportive space where users feel comfortable sharing their experiences and seeking help. Provide personalized support and guidance, tailored to each user's individual needs.
Celebrate progress and successes, no matter how small, to motivate users to keep going.

The path to wellbeing is
not linear

Launched in October 2021 on Google Play
(4.6 Star Rating) .
Featured in Indian newspapers for combating mental health

Launched in October 2021 on Google Play (4.6 Star Rating) .
Featured in The Hindu